Utah SHRM

Senior Specialist, Performance Copywriter

Utah SHRM
Alexandria, VA
Full-time
Hybrid
1 month ago

About the role

Company: SHRM
Industry: Human Resource Management
Level: Salary
Job Family: Marketing & Content
Location: Alexandria, VA
Compensation: $85,000 to $98,000 per year
About Us
SHRM is a member-driven catalyst for creating better workplaces where people and businesses thrive together.  As the trusted authority on all things work, SHRM is the foremost expert, researcher, advocate, and thought leader on issues and innovations impacting today’s evolving workplaces.  With nearly 340,000 members in 180 countries, SHRM touches the lives of more than 362 million workers and their families globally.
Are you interested in growing your career with us? If so, we encourage you to explore our available career opportunities and join our team at SHRM today!
Don’t see your dream job? Apply here to join our talent community!
To view our Statement of Accessibility, click here.
For More Information:
website: www.shrm.org
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Legal Disclaimer: SHRM is an equal opportunity employer (Minority/Female/Disabled/Veteran). view full text At SHRM, inclusion, equity, and diversity are fundamental to fulfilling our vision of building a better workplace and better world. From our hiring practices through the entire employee experience, we embrace and celebrate the unique experiences, perspectives and cultural backgrounds that each employee brings to the workplace. We encourage diverse points of view which allows us to develop innovative solutions to the ever-evolving world of work. SHRM strives to foster an environment where our employees feel respected, valued and empowered, and our team members are at the forefront of helping us promote and sustain an inclusive workplace that works for all. view full text
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Overview
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Job Description
Step into a fast-paced creative environment where your words generate real momentum, drive immediate business results, and spark meaningful change at the ...
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Work Environment
This position follows a hybrid work schedule, requiring in-office presence [three days per week] and remote work [two days per week]. Core business hours begin ...
Responsibilities
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Write
Develop Scroll-Stopping Hooks and Headlines: Capture the attention of senior decision-makers with memorable and persuasive messaging. Write High-Impact Copy: ...
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Strategy
Craft Funnel-Driven Messaging: Move buyers from interest to action at every stage of the funnel. Partner Across Teams: Align your copy with strategic priorities ...
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Goals
Translate Complex Offerings: Turn services, frameworks, and enterprise solutions into clear business outcomes, such as growth, efficiency, and risk reduction.
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Develop
Develop Scroll-Stopping Hooks and Headlines: Capture the attention of senior decision-makers with memorable and persuasive messaging.
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Write
Write High-Impact Copy: Create compelling copy for paid media, email, and SMS that targets corporate buyers, including CHROs, HR leaders, and executives.
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Publishing
Craft Funnel-Driven Messaging: Move buyers from interest to action at every stage of the funnel.
Requirements
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Knowledge
Deep knowledge of behavioral psychology concepts, including urgency, social proof, and loss aversion. Understanding how corporate buyers evaluate ...
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Education
Bachelor's degree in Journalism, Communications, Business, or a related field.
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Initiative
Your work creates measurable growth in our sales pipeline and total revenue. An entrepreneurial spirit and a habit of taking the initiative to develop new ideas, find ...
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Experience
At least 5 years of progressively complex experience writing performance-driven copy for B2B or enterprise audiences. A proven track record of writing copy tied ...
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Skills
High proficiency in using artificial intelligence tools to speed up workflows and improve work quality. Your copy increases engagement and conversion rates from ...
For More Information:
website: www.shrm.org
Facebook Created with Sketch. Twitter Created with Sketch. LinkedIn Created with Sketch. Instagram Youtube
Legal Disclaimer: SHRM is an equal opportunity employer (Minority/Female/Disabled/Veteran). view full text At SHRM, inclusion, equity, and diversity are fundamental to fulfilling our vision of building a better workplace and better world. From our hiring practices through the entire employee experience, we embrace and celebrate the unique experiences, perspectives and cultural backgrounds that each employee brings to the workplace. We encourage diverse points of view which allows us to develop innovative solutions to the ever-evolving world of work. SHRM strives to foster an environment where our employees feel respected, valued and empowered, and our team members are at the forefront of helping us promote and sustain an inclusive workplace that works for all. view full text
  • photo_library +6 Photos
  • video_library 3 Videos

Skills

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