About The Company AppFolio is more than a company. We’re a community of dreamers, big thinkers, problem solvers, active listeners, and multipliers. At every opportunity, we set the pace while delivering innovation built to carry real estate into the future. One in which every experience feels effortless, yet meaningful. Where customers are empowered to take on any opportunity. We show up as one team, connected by our values to be a force for good. Because together, we have the power to create extraordinary outcomes for our customers, our communities, and ourselves. About The Role AppFolio is seeking a User Experience (UX) Designer to join our Investment Manager team, where you will help craft a premier CRM and investor portal experience that empowers our customers. In this role, you will be a dedicated member of a lean, cross‑functional team, collaborating closely with Product Management, Engineering, and Quality Engineering. You will be responsible for identifying root customer challenges and partnering with your team to define strategic requirements that you will incorporate into your design solutions. Through user research and usability testing, you will validate prototypes and analyze usage data to refine the experience and drive extraordinary outcomes that align with our business objectives. Because product ease of use is a core competitive advantage at AppFolio, you will act as a tireless advocate for the end user, owning the experience in partnership with your UX Manager and design peers. Beyond exceptional communication skills, we are looking for a resourceful multiplier who thrives in a fast‑paced environment. We value dreamers and big thinkers who are motivated by customer feedback and meaningful results. As a designer, you will bring the voice of the customer to the heart of the team, working together to build revolutionary solutions that carry real estate into the future. Qualifications
Curiosity, combined with a sense of urgency and genuine love for products and people
Portfolio of projects that demonstrates your design process, skills, and creativity
Strong technical aptitude and proficiency with AI‑native workflows that accelerate the design‑to‑build lifecycle
Previous experience building CRM features and modern web applications is a plus
Excellent communication, collaboration, and problem‑solving skills
Experience conducting user research, distilling data to insights, and using insights to inform the product experience
Proven ability to execute diverse UX deliverables with a strategic understanding of which tools best articulate customer needs, complex problems, or innovative design solutions
Experience working in a highly collaborative and agile product development environment with a true Product Manager partnership and team of dedicated Software Engineers is a huge plus
Advanced proficiency with design and prototyping tools, preferably Figma
Minimum of 2 years of experience in user experience design
Responsibilities
Collaborate with Engineering and Product Management to ensure a consistent and high‑quality user experience across complex CRM workflows and Investor Portal experiences
Collaborate with Product Management on roadmap and strategy, working as a tireless advocate for the end user and helping to balance those needs with those of the business
Break down complex design challenges by leading activities such as design studios and story mapping for your development team
Ongoing, close collaboration with team members during each sprint, including impromptu discussions and brainstorming activities, as well as pairing with engineers on design feasibility
Supporting the team as needed with wireframes, flow diagrams, rapid prototypes, and mock‑ups to efficiently communicate and validate your design ideas
Facilitate user research, in collaboration with the team, to validate ideas and prototypes, as well as conduct ongoing usability testing of the working software
Benefits
Competitive salary range of $104,000 - $130,000, commensurate with experience and skills
Comprehensive health, dental, and vision insurance plans
Flexible work arrangements including remote options
Paid time off and holidays
Professional development opportunities and ongoing training
Inclusive and diverse work environment that values innovation and collaboration
Equal Opportunity At AppFolio, we value diversity in backgrounds and perspectives and depend on it to drive our innovative culture. That’s why we’re a proud Equal Opportunity Employer, and we believe that our products, our teams, and our business are stronger because of it. This means that no matter what race, color, religion, sex, sexual orientation, gender identification, national origin, age, marital status, ancestry, physical or mental disability, or veteran status, you’re always welcome at AppFolio.
Skills
Information TechnologyTechnology, Information and Internet