Field & Brand Marketing Coordinator (Part-Time) - Diskin Cider
Nashville, TN
Part-time
Hybrid
1 month ago
About the role
Field & Brand Marketing Coordinator (Part-Time)
About The Role
Tennessee's #1 craft cidery is a company focused on bold, modern ciders made with real ingredients and a creative spirit. We’re passionate about building community, pushing the category forward, and creating products people genuinely connect with.
We are looking for a creative, organized, and outgoing marketing professional to help grow our brand presence and connect with the community in Nashville and throughout Tennessee. This is a part-time hybrid role (20–25 hours/week) primarily working remotely, with regular in-market work supporting events, promotions, tastings, and retailer activations. We’re looking for someone who thrives in a fast-moving craft beverage environment, loves storytelling and community building, and is excited to help expand one of Tennessee’s leading craft cider brands.
What You’ll Do
Brand & Social Media
Events & Activations
Marketing Support
What We’re Looking For
Role Details
Compensation
About The Role
Tennessee's #1 craft cidery is a company focused on bold, modern ciders made with real ingredients and a creative spirit. We’re passionate about building community, pushing the category forward, and creating products people genuinely connect with.
We are looking for a creative, organized, and outgoing marketing professional to help grow our brand presence and connect with the community in Nashville and throughout Tennessee. This is a part-time hybrid role (20–25 hours/week) primarily working remotely, with regular in-market work supporting events, promotions, tastings, and retailer activations. We’re looking for someone who thrives in a fast-moving craft beverage environment, loves storytelling and community building, and is excited to help expand one of Tennessee’s leading craft cider brands.
What You’ll Do
Brand & Social Media
- Assist with our social media strategy across Instagram and Facebook. Work on reinvigorating our TikTok account.
- Create and capture engaging content including photos, video, reels, and event coverage.
- Help maintain a consistent brand voice and visual identity.
- Coordinate content calendars and marketing campaigns.
- Make minimum 2 posts per week across all social media platforms, aligning with team before posting with a goal to own the strategy after training period.
Events & Activations
- Represent the brand at festivals, tastings, promotions, and community events.
- Coordinate logistics and setup for activations and samplings.
- Build relationships with retailers, bars, restaurants, and distributor partners.
- Support local grassroots marketing efforts and partnerships.
- Manage small event staff team and hire more help as needed.
Marketing Support
- Assist with promotional planning for product launches and seasonal campaigns as flavors are rolling out throughout the year.
- Help source and coordinate branded merchandise and POS materials.
- Track event performance, social engagement, and marketing initiatives
- Support expansion efforts into new Tennessee markets.
What We’re Looking For
- 2+ years of experience in marketing, social media, events, or brand promotion.
- Strong understanding of Instagram, TikTok, and short-form content creation.
- Comfortable working independently and managing multiple projects.
- Excellent communication and organizational skills.
- Ability to work occasional evenings and weekends for events.
- Passion for craft beverage, hospitality, food & beverage, or lifestyle brands preferred.
- Experience in alcohol beverage marketing is a plus, but not required.
Role Details
- Part-time: 20–25 hours per week
- Hybrid / primarily WFH
- Based in Nashville, TN
- Occasional travel within Tennessee for events and market support
Compensation
- Starting range based on experience: $26 per hour
- Mileage reimbursement for approved travel/events
- Flexible scheduling
Skills
Marketing and Sales