Content Creator / Social Media Specialist
2 - 5 years
Massillon, OH
Full-time
Hybrid
1 month ago
About the role
Company Description
Crack Corn Ltd. is the proud maker of Puffy Pop, an award-winning ultra-premium puff corn snack. Recognized as the "Most Innovative New Snack," our product offers the deliciousness of popcorn without the inconvenience of kernels or hulls. Based in Ohio, Puffy Pop is widely loved and available both online and in retail locations across the United States. We are dedicated to creating exceptional snack experiences for our customers nationwide.
About the Role
Puffy Pop is looking for a creative, hands-on Content Creator and Designer who can help us grow on TikTok and across social media. This is not just a design job - you’ll be filming, editing, posting, building campaigns, and sometimes being on camera.
If you understand what makes content perform and can bring ideas to life across video, graphics, email, and AI-assisted tools, this role offers a high level of creative ownership.
Performance Bonuses available!
What You’ll Do
Typical Day-to-Day
What We’re Looking For
What You Must Submit
Bonus If You Have
Physical Requirements
Why This Role
You’ll have a direct impact on how our brand shows up across social, email, and digital platforms. This is a fast-paced, creative role where strong ideas and execution matter.
Crack Corn Ltd. is the proud maker of Puffy Pop, an award-winning ultra-premium puff corn snack. Recognized as the "Most Innovative New Snack," our product offers the deliciousness of popcorn without the inconvenience of kernels or hulls. Based in Ohio, Puffy Pop is widely loved and available both online and in retail locations across the United States. We are dedicated to creating exceptional snack experiences for our customers nationwide.
About the Role
Puffy Pop is looking for a creative, hands-on Content Creator and Designer who can help us grow on TikTok and across social media. This is not just a design job - you’ll be filming, editing, posting, building campaigns, and sometimes being on camera.
If you understand what makes content perform and can bring ideas to life across video, graphics, email, and AI-assisted tools, this role offers a high level of creative ownership.
Performance Bonuses available!
What You’ll Do
- Film and create TikToks, Reels, and other short-form content
- Edit videos and photos using Adobe tools (Premiere Pro, Photoshop, etc.)
- Be comfortable appearing on camera when needed
- Design graphics for social media, ads, promotions, and campaigns
- Create and design email blasts and social media (graphics + layout + basic copy)
- Plan and execute creative campaigns across social, email, and web
- Manage and grow our social media accounts (TikTok, Instagram, Facebook, LinkedIn)
- Use Generative AI tools (for content ideas, visuals, captions, and workflow efficiency)
- Come up with content ideas and stay on top of trends
- Shoot product photos (equipment and setup provided)
- Collaborate with the team on creative direction and campaigns
- Maintain consistent branding across all platforms
- Assist with website visuals and updates as needed
- Stay current with industry trends and best practices in graphic design, social media, and video production.
- Other duties as assigned
Typical Day-to-Day
- Filming and editing short-form content
- Designing graphics or email campaigns
- Posting and scheduling content
- Brainstorming new ideas and trends
- Reviewing performance and adjusting strategy
What We’re Looking For
- Experience creating social media content (especially TikTok)
- Strong video editing skills
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.)
- Experience with email marketing platforms (Mailchimp, Klaviyo, or similar is a plus)
- Familiarity with Generative AI tools (e.g., ChatGPT, Midjourney, Adobe Firefly, etc.)
- Good eye for design (layout, color, typography, etc.)
- Comfortable on camera and able to represent the brand
- Creative, reliable, and able to execute quickly
- Strong communication and ability to collaborate
What You Must Submit
- Links to social media accounts you’ve managed or contributed to
- Examples of video content (TikTok, Reels, or similar)
- Portfolio or samples of graphic design work
- (Optional) Examples of email campaigns or creative work
Bonus If You Have
- Experience growing social media accounts
- Product photography experience
- Understanding of analytics and performance metrics (social + email)
Physical Requirements
- Some light physical work (event setup, moving equipment)
- Ability to lift up to 25–50 lbs occasionally
Why This Role
You’ll have a direct impact on how our brand shows up across social, email, and digital platforms. This is a fast-paced, creative role where strong ideas and execution matter.
Skills
Food & Beverages