We are seeking an experienced and results-driven Digital Marketing Manager to lead and execute strategic marketing initiatives focused on brand growth, lead generation, and client engagement. This role is ideal for a marketing professional with strong experience in professional services marketing and hands-on expertise with HubSpot CRM implementation and optimization. Key Responsibilities
Lead implementation, optimization, and ongoing management of HubSpot CRM, including workflows, automation, reporting, and integrations
Develop and execute digital marketing campaigns across email, web, SEO, PPC, social media, and content channels
Manage website strategy, content updates, SEO performance, and user experience improvements
Build and maintain marketing automation campaigns and lead nurturing workflows
Track and report on campaign performance, KPIs, lead generation metrics, and ROI
Collaborate with leadership and internal stakeholders on business development and marketing initiatives
Oversee email marketing strategy and client communication campaigns
Coordinate with external vendors, designers, and agencies as needed
Ensure consistent branding across digital platforms and communications
Stay current on marketing trends, CRM best practices, and emerging technologies
Qualifications
Bachelor’s degree in Marketing, Communications, Business, or related field
Minimum 5 years of digital marketing experience within a professional services environment
Proven hands-on experience with HubSpot CRM implementation and administration
Strong understanding of SEO, Google Analytics, PPC, email marketing, and social media strategy
Experience creating and managing marketing automation workflows and dashboards
Excellent project management, communication, and organizational skills
Ability to manage multiple priorities in a fast-paced professional environment
Preferred Skills
HubSpot certifications preferred
Familiarity with CRM integrations and marketing technology platforms
Experience with WordPress or similar CMS platforms
Knowledge of client acquisition and professional services growth strategies
- Compensation & Benefits
Competitive salary based on experience
Health benefits
Paid time off and holidays
Professional development opportunities
Collaborative and growth-oriented work environment
Please submit your resume along with a brief cover letter highlighting your relevant experience, particularly your experience with HubSpot CRM implementation and professional services marketing.