Freelance social media cotent creator
6 - 10 years
Salt Lake City, UT
Part-time
Hybrid
1 month ago
About the role
Freelance Social Media Content CreatorLes BBQ | Contract / FreelanceRemote + Onsite Content Days as NeededLes BBQ is looking for freelance content creators to help produce high-performing short-form content focused on driving:* eCommerce sales* Catering inquiries* Brand awareness* Customer engagement* Organic social media growthThis is not a “food influencer” role.We are looking for creators who understand how to create content that converts attention into customers.Our content should feel:* bold* cinematic* authentic* high-energy* personality-driven* conversion-focusedTexas in Everywayyy.⸻Project ScopeInitial project includes:30 pieces of short-form contentfor:* Instagram Reels* TikTok* Facebook Reels* YouTube ShortsThis project may evolve into a long-term relationship based on:* performance* creativity* consistency* conversion results⸻Primary ObjectivesContent should help drive:* Online BBQ orders* Catering bookings* Website traffic* Email/SMS signups* Customer retention* Community engagementThe goal is profitable attention and measurable growth.⸻Content TypesCreators should be able to produce content across several categories:Conversion Content* Product-focused videos* Unboxings* Food reactions* Order-focused hooks* Strong call-to-action videosCatering & Events Content* Catering setups* Event recaps* Crowd reactions* Corporate/event food experiences* Large-scale service momentsBrand Storytelling* Founder/team moments* Behind-the-scenes* Business-building content* Personality-driven storytellingCommunity & Lifestyle Content* Gym/sports crossover* Team culture* Customer interactions* Humor and trend adaptation* Utah/Texas brand personalityEducational Content* BBQ education* Meat knowledge* Reheating tips* Smoking/process videos* Product education⸻What We’re Looking For* Strong short-form editing ability* Ability to create hooks that stop scrolling* Understanding of social media trends and pacing* Ability to capture cinematic food content* Experience creating conversion-focused content* Comfortable filming in fast-paced environments* Self-starter mentality* Strong storytelling instincts⸻Ideal CreatorYou understand the difference between:* content that gets views and* content that drives revenue.You know how to create:* urgency,* appetite,* emotion,* and engagement.You can make people feel hungry through a phone screen.⸻CompensationProject-based freelance compensation.Potential for:* recurring monthly work* long-term creator partnerships* performance-based opportunities⸻About Les BBQLes BBQ is a fast-growing Texas-style BBQ brand based in Utah with a rapidly growing national audience, eCommerce business, restaurant operation, and catering presence.We are building a nationally recognized BBQ brand through:* exceptional food* strong storytelling* bold branding* and relentless execution
Skills
Food and Beverage Services