For our client, we are seeking a Senior Director Brand Marketing & Communications to join the team of a leader in the Finance & Insurance space. This role will drive search and content-led growth initiatives that improve visibility, acquisition, and measurable demand. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a regulated financial services environment. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $175,000 – $175,000 annually Responsibilities
Develop and execute marketing strategies aligned with growth goals
Act as a liaison between leadership and marketing teams
Participate in cross-functional collaborations with various departments
Oversee performance reporting and connect marketing activity to business outcomes
Mentor and manage social media, PR, and communications staff
Set strategic direction for digital content and social media initiatives
Create frameworks for AI content and organic visibility optimization
Qualifications
10+ years of experience in growth marketing or related fields
4+ years in leadership roles managing multi-functional teams
Ability to link brand narrative and audience insights to business results
Proven mentorship skills developing specialists in social media and communications
Expertise in SEO, AEO, AI discovery, and digital marketing
Strong executive presence and interpersonal skills
Excellent communication skills, particularly in brand reputation and sensitive topics
Experience in fintech or regulated industries is a plus
Benefits
Flexible work arrangements
Professional development opportunities
Collaborative and inclusive company culture
Access to health and wellness programs
Generous paid time off policy
Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.