6 - 10 years
New York, NY
Full-time
Hybrid
1 month ago

About the role

Position : Senior Marketing Manager
Company : Intelligent Enterprise Leaders Alliance(IELA)
Function: Marketing
Compensation: $85,000-$100,000
Benefits: Medical, Dental, Vision, 401k
Location: Hybrid, 2 days/week in our Midtown Office - must reside in NY, NJ, or CT
Type: Full-time, permanent (Monday to Friday, 9:00 AM - 5:00 PM)
Senior Marketing Strategist – IELA: Own the Strategy. Drive the Growth. Shape the Future.
This is not a role for someone who wants to execute someone else’s vision. This is a role for a marketer who wants a seat at the table, the autonomy to innovate and the chance to build something meaningful from the ground up.
IELA is a fast-growing B2B market research and C-suite event organization connecting today’s most forward-thinking executives with breakthrough strategies and technologies. We move fast, think big, and we’re looking for a marketer who does the same.
The Opportunity
As Senior Marketing Strategist, you will work directly alongside our Managing Director to shape and drive the marketing across a growing portfolio of events.
From day one, this is a hands-on role. You will personally build, launch, and optimise campaigns, owning execution as well as strategy. At the same time, this role is designed to evolve into a leadership position, with the opportunity to hire, develop, and scale a team as the portfolio grows.
This is a high-visibility, high-impact role, where your ideas don’t sit in a queue, they get built, tested, and launched. If you’re a marketer who thrives on autonomy, enjoys being close to delivery, and wants to grow into leading a function, keep reading.
What You’ll Own
  • End-to-end development and hands-on execution of portfolio and individual event marketing campaigns
  • Campaign ROI analysis and budget management
  • Database growth, demand generation, and lead generation strategy
  • Website updates, content creation, and copywriting (you’ll be writing and building, not just directing)
  • Social media strategy and channel/vendor partnerships
  • Weekly reporting on key marketing indicators with strategic recommendations
  • Cross-functional collaboration with production, sales, and customer service teams
  • Identification of new marketing opportunities and innovations with the Managing Director
  • Over time: building and leading a team, including hiring, training, and performance management

What You Bring
  • 3–5 years of B2B conference marketing experience (essential)
  • A proven track record of delivering results through hands-on campaign execution
  • Experience either managing people or a strong desire to step into leadership
  • Strong copywriting and communication skills
  • Confidence working both strategically and in the detail
  • Solid budget and project management capability
  • A proactive, solutions-first mindset, you don’t wait for direction
  • Bachelor’s degree or equivalent experience

Why IELA
This is a growth-stage, build-it-yourself opportunity. You’ll have:
  • The autonomy to test and implement your own ideas
  • Direct access to senior leadership
  • Real ownership of outcomes
  • A clear path to building and leading a marketing team

If you’re ready to roll up your sleeves, make an immediate impact, and grow into a true marketing leader — we want to hear from you.
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