We are Fingerpaint Group, a vibrant palette of people and expertise spanning the complete spectrum of life science solutions. Where others see limits, we see opportunity for originality. Visit us at www.fingerpaint.com

Industry: Advertising Services
Company Size: 501-1,000 employees

Fingerpaint Group

Savvy Admin PROD

**Description**

~~Position at Fingerpaint Marketing~~

Reset your expectations of what a healthcare agency can be. Fingerpaint was founded on a simple, powerful idea: Put people first. By replacing egos with a "Never Paint by Number" philosophy, we empower our teams to create truly original work while delivering integrated marketing and life sciences solutions for patients and providers alike. Fiercely independent, we blend empathy, creativity, and data to solve the industry’s most complex challenges, empowering bold thinkers to craft with the courage and purpose needed to break the mold.

**Objectives Of This Role**

We are looking for a solutions-oriented digital production leader to elevate the technical delivery of our omnichannel programs and own the digital, development, and data focused processes across our diverse portfolio of business. The right person is the subject-matter expert for the production process and technologies involved in omnichannel program development, infrastructure of websites, mobile apps, marketing automation, email campaigns, data environments, and digital media drivers. Excellent communication and problem-solving skills are a must, along with the ability to manage high performing individuals and the larger digital production team with decisive confidence.

**Core Responsibilities**

- Define and track digital projects for mid-size to large clients.

- Define and track schedules and assignments for technical projects using management tools like Jira, Workamajjg, standup documents, etc.

- Define and track the digital production process and be able to contribute to requirements with the development team.

- Define and track the development planning with the team, and create documentation and process flow as needed.

- Define and track documents functional requirements for development projects.

- Define and track planning and direction for complex projects as needed.

- Act as a point of approval and review to ensure MarTech best practices are being followed, and steps are not being missed.

- Define and track the estimation process providing the level of effort and time required for medium-to-high complexity digital projects and Omni projects.

- Partner with MarTech leads to produce the technical approach, estimate, and timing for Omnichannel programs.

- Set up and manage Jira boards for assigned projects and brands.

- Define and track communication streams with internal teams, client, data providers, and third-party development teams as needed.

- Define and track the development process with internal teams, client, data providers, and third-party development teams through the project lifecycle.

**What It Takes**

- 6-8 years of digital production experience in an agency environment with a background in pharmaceutical and digital marketing (can be combination of client and agency experience).

- Manage up to three (3) direct reports providing guidance on career progression plan.

- Advanced knowledge of digital production, the development lifecycle and project management methods and tools, and a solid understanding of relevant software technologies.

- Advanced knowledge of key web mobile, SMS, and email development and design best practices.

- Advanced knowledge of Veeva CRM and RTEs.

- Advanced knowledge of ADA and WCAG standards and best practices.

- Advanced knowledge of requirements gathering and documentation.

- Advanced knowledge of QA/UAT process across multichannel and Omnichannel.

- Proficient in Microsoft Office suite, Workamajig, and Jira.

- A team player with strong time-management skills, the ability to motivate others to deliver excellence, and poise and focus under pressure.

- Ability to thrive and lead in a fast-paced, deadline-driven environment.

Don’t meet every single requirement? That’s okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Our team of qualified recruiters can match you with the right opportunity. Fingerpaint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.

Manager, Digital Delivery

**Description**

~~Position at Fingerpaint Marketing~~

Reset your expectations of what a healthcare agency can be. Fingerpaint was founded on a simple, powerful idea: Put people first. By replacing egos with a "Never Paint by Number" philosophy, we empower our teams to create truly original work while delivering integrated marketing and life sciences solutions for patients and providers alike. Fiercely independent, we blend empathy, creativity, and data to solve the industry’s most complex challenges, empowering bold thinkers to craft with the courage and purpose needed to break the mold.

We are looking for a Associate Media Director to join our team!

**Objectives Of This Role**

The Media team is responsible for developing comprehensive omnichannel media campaigns to meet client goals. This includes media channel strategy, tactical recommendations, including RFP development, and projections analyses to determine spend by channel and by tactic. The media team gathers target audience insights from research tools and media partner insights, including consumption habits, channel preference, etc. and collaborates with account, strategy and creative teams to ensure that media strategies are properly integrated within larger marketing programs and creative executions.

**Duties And Responsibilities**

- Acts as team point person for group account assignments

- Initiates with account team the collaboration of key point people during planning process, including internal capabilities and any partner agencies

- Prepares and presents agency capabilities, onboarding, and presentations to client and/or internal account director

- Oversees the development, timing, and accuracy of planning deliverables, processes, templates

- Develops and tracks client estimates

- Manages account service team expectations

- Collaborates with account service team on finances/scoping, brainstorms, creative concepting, any client brand strategy meetings

- Monitors actual revenue/hours against estimates and takes appropriate action to avoid exceeding the estimates or communicates to the client the need for adjustment

**Job Requirements**

- 5-7+ years relevant experience and Bachelor’s degree in digital marketing, business, or related field

- Minimum of 5+ years of media planning and buying experience within the pharmaceutical industry across HCP and DTC

- Solid understanding of media buying and planning, including a strong knowledge of the vendor landscape for both traditional and digital and across tactics (eg, programmatic, endemic, EHR, point-of-care) to help develop consideration set for planning and new opportunities for clients

- Understands media principles, channel strategies, targeting nuances, and partners, and continues to learn and apply strategies

- Competency in media math, financial management, publisher terms and conditions and performance reports

- Knowledge of media research tools (audience insights, competitive creative/spend)

- Expertise with cross-channel media tools (eg, Comscore @ plan, SRDS, DoubleClick, etc)

- Experience leveraging third-party research (eg, Kantar) to inform media recommendations

- Strong organizational skills and attention to detail

- Proven ability to multitask and manage multiple projects effectively and work well under pressureto deliver high-quality work within tight deadlines

- Familiarity with MediaOcean buying platform

- Team player able to build relationships across internal counterparts (such as digital strategy, account, PM, etc.) as well as with outside vendors

- Highly proficient in Microsoft Office, including Excel, PowerPoint, and specific industry tools and technology (eg, DCM)

Don’t meet every single requirement? That’s okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Our team of qualified recruiters can match you with the right opportunity. Fingerpaint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.

Associate Media Director

**Description**

~~Position at Fingerpaint Marketing~~

Reset your expectations of what a healthcare agency can be. Fingerpaint was founded on a simple, powerful idea: Put people first. By replacing egos with a "Never Paint by Number" philosophy, we empower our teams to create truly original work while delivering integrated marketing and life sciences solutions for patients and providers alike. Fiercely independent, we blend empathy, creativity, and data to solve the industry’s most complex challenges, empowering bold thinkers to craft with the courage and purpose needed to break the mold.

**Objectives Of This Role**

As a Senior Media Planner at Fingerpaint, you will play a crucial role in shaping and executing media strategies that align with our clients' goals and objectives. Your primary responsibilities will include developing comprehensive media plans, managing cross-channel campaigns, and leveraging insights to optimize performance. You will be the main point of contact for internal teams and external partners, ensuring seamless communication and execution of media initiatives. Your expertise in both traditional and digital media will drive innovative solutions that engage target audiences effectively. Additionally, you will mentor and guide junior team members, fostering a collaborative environment that encourages growth and creativity.

This unique opportunity at a full-service agency allows strategic thinkers to work inside the creative process to help shape the optimal campaign. This role requires a deep understanding of the pharmaceutical and health & wellness sectors, and the ability to navigate a fast-paced, dynamic environment to deliver exceptional results for our clients.

**Duties And Responsibilities**

- Demonstrates knowledge of client strategy and goals and is responsible for mapping media objectives to tactical executions through planning, creative strategy, campaign management, and ongoing optimizations.

- Conduct audience research using first- and third-party research tools to understand audience consumption habits and preferences, and leverage knowledge of the vendor landscape to identify channels that will reach and engage the target audience.

- Oversees and manages the planning process inclusive of developing cross-channel request for proposals (RFPs), evaluating proposals for completion, accuracy, and relevance, and conducting partner rate and added-value negotiations to maximize efficiencies. Presents media plan recommendations to client teams.

- Oversees trafficking, site tagging, pixeling, and performs quality assurance for all ad placements in-market

- Ensures accuracy of plan details, media buy authorization, and insertion orders within buying tools and budget trackers

- Acts as day-to-day point-of-contact both internally and externally, serving as the main POC for media projects relating to plan oversight, campaign management, creative development, and ad hoc requests.

- Collaborates with reporting and analytics teams; responsible for the development of reporting insights, such as campaign trending and metrics; assists in performance campaign analysis; identifies optimization opportunities.

- Well-versed in the vendor landscape, contributes to agency point-of-views (POVs), builds and maintains strong relationship with vendor partners, and keeps abreast of the latest offerings in the pharmaceutical marketing and digital media space to advance clients, internal teams, and direct reports.

- Oversees the work of an Associate Media Planner by owning status documents and deliverables, ensuring tasks are completed, and setting and managing career progression goals.

**Job Requirements**

- Minimum of 4 years of media planning and buying experience within the pharmaceutical industry across HCP and DTC required.

- Expert understanding of media buying and planning, including a strong knowledge of the vendor landscape for both traditional and digital and across tactics (e.g., programmatic, endemic, EHR, point-of-care) to help develop consideration set for planning and new opportunities for clients.

- Understands media principles, channel strategies, targeting nuances, and partners in the pharmaceutical space, and continues to learn and apply strategies

- Ability to translate campaign metrics into actionable insights and optimizations

- Ability to operate individually and as part of a larger team.

- Accustomed to working in a fast-paced collaborative environment and manage multiple projects effectively to deliver high-quality work.

- Exceptional critical thinking and problem-solving abilities.

- Highly proficient in Microsoft Office, including Excel, PowerPoint, and specific industry tools and technology (e.g., CM360, Mediaocean).

- Experience leveraging third-party research (e.g., Kantar) to inform media recommendations.

Don’t meet every single requirement? That’s okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Our team of qualified recruiters can match you with the right opportunity. Fingerpaint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.

Senior Media Planner

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