Digital Marketing Manager
6 - 10 years
Bentonville, AR
Full-time
Hybrid
1 month ago
About the role
Company Description
Domino Roofing, based in Bentonville, Arkansas, is a family-owned business dedicated to serving Northwest Arkansas and Southwest Missouri. Specializing in residential and commercial roofing, the company is recognized for its high-quality craftsmanship, honest service, and competitive pricing. With over 170 five-star reviews accumulated in just two years, Domino Roofing has become a trusted provider for reliable roofing solutions among homeowners and businesses in the region.
Role Description
This is a full-time, on-site role located in Bentonville, AR, for a Digital Marketing Director at Domino Roofing. The Digital Marketing Director will be responsible for developing and executing digital marketing strategies to enhance the company’s online presence and brand awareness. Key responsibilities include managing e-commerce initiatives, optimizing lead generation campaigns, analyzing web analytics to drive data-informed decisions, and collaborating with internal teams to create cohesive marketing plans tailored to the roofing industry. The ideal candidate will lead efforts to expand Domino Roofing's digital footprint across various platforms.
Qualifications
Domino Roofing, based in Bentonville, Arkansas, is a family-owned business dedicated to serving Northwest Arkansas and Southwest Missouri. Specializing in residential and commercial roofing, the company is recognized for its high-quality craftsmanship, honest service, and competitive pricing. With over 170 five-star reviews accumulated in just two years, Domino Roofing has become a trusted provider for reliable roofing solutions among homeowners and businesses in the region.
Role Description
This is a full-time, on-site role located in Bentonville, AR, for a Digital Marketing Director at Domino Roofing. The Digital Marketing Director will be responsible for developing and executing digital marketing strategies to enhance the company’s online presence and brand awareness. Key responsibilities include managing e-commerce initiatives, optimizing lead generation campaigns, analyzing web analytics to drive data-informed decisions, and collaborating with internal teams to create cohesive marketing plans tailored to the roofing industry. The ideal candidate will lead efforts to expand Domino Roofing's digital footprint across various platforms.
Qualifications
- Experience in developing and executing Digital Strategy and Marketing initiatives
- Strong knowledge of E-Commerce platforms and practices
- Expertise in Lead Generation techniques to drive customer acquisition
- Proficiency in utilizing Web Analytics tools to assess and optimize performance
- Proven leadership and team management skills
- Exceptional communication and problem-solving abilities
- Experience in the roofing or construction industry is a plus
- Bachelor’s degree in Marketing, Business Administration, or a relevant field is preferred
Skills
Marketing and SalesConstruction