Head of TikTok Shop
6 - 10 years
United States
Full-time
Remote
1 month ago
About the role
WHO WE ARE
DOE Media is a data-driven digital advertising and retention marketing firm partnering with brands from high-growth startups to Fortune 500 companies. Our work spans eCommerce, franchises, luxury, technology, apps, sports, events, financial services, and retail. We have generated over 1 Billion dollars in trackable, profitable online revenue.Marketing evolves fast, and so do we, integrating AI into how we think, create, and optimize to stay ahead of the curve.
Founded by entrepreneurs with a track record of building, scaling, and exiting D2C businesses, we are committed to delivering EBITDA-focused growth for our partners.Our culture is defined by Data Over Ego, Partners as the Hero, Cutting Edge Knowledge, Professionalism, and Work Ethic.
WHERE WE ARE GOING
With more than 450 million dollars in digital ad spend and over 1 Billion dollars in revenue generated in the past three years, we are entering a major expansion phase. Our goal is to scale our team and client base sevenfold in the next five years. Join us and help shape the next chapter of our growth!
WHAT YOU’LL DO
• Manage and optimize TikTok Shop storefronts across multiple brands
• Plan and execute creator campaigns including product seeding, commission bursts, livestream support, and paid initiatives such as GMV Max and Shop Ads
• Source, review, and deploy UGC to support paid, organic, and affiliate content strategies
• Host and support TikTok Shop live sessions to increase conversions and creator engagement
• Manage creator communities across Discord and other group channels
• Work with affiliate programs such as TikTok Shop and Shopify Collabs to drive activation and performance
• Collaborate with marketing and performance teams to optimize TikTok Ads
• Align creator pushes, promotions, and platform features for cohesive campaign execution
• Analyze creator performance, sales impact, and attribution to refine strategy
• Build strong creator relationships through clear communication, briefs, and performance support
WHAT YOU’LL BRING TO THE TABLE
• 2 to 4 years of experience with TikTok Shop, creator management, or short-form content strategy
• Strong understanding of UGC, TikTok trends, and performance-focused content
• Experience supporting livestreams and live selling activations
• Skilled in creator outreach, campaign planning, and relationship management
• Experience managing TikTok Ads including GMV Max and Shop Ads
• Comfort managing creator communities across Discord or group chats
• Highly organized, collaborative, and results-oriented
• Ability to interpret performance data and make strategic adjustments
• Strong communication skills for creators, partners, and internal teams
WHAT YOU’LL FIND HERE
• Benefits that matter including unlimited time off and healthcare coverage
• Learning from top experts in eCommerce and digital advertising
• A challenge that pushes you to grow and think bigger
• Access to leadership, industry specialists, and a supportive team
• The chance to make a meaningful impact in a fast-scaling organization shaping the future of digital commerce
DOE Media is a data-driven digital advertising and retention marketing firm partnering with brands from high-growth startups to Fortune 500 companies. Our work spans eCommerce, franchises, luxury, technology, apps, sports, events, financial services, and retail. We have generated over 1 Billion dollars in trackable, profitable online revenue.Marketing evolves fast, and so do we, integrating AI into how we think, create, and optimize to stay ahead of the curve.
Founded by entrepreneurs with a track record of building, scaling, and exiting D2C businesses, we are committed to delivering EBITDA-focused growth for our partners.Our culture is defined by Data Over Ego, Partners as the Hero, Cutting Edge Knowledge, Professionalism, and Work Ethic.
WHERE WE ARE GOING
With more than 450 million dollars in digital ad spend and over 1 Billion dollars in revenue generated in the past three years, we are entering a major expansion phase. Our goal is to scale our team and client base sevenfold in the next five years. Join us and help shape the next chapter of our growth!
WHAT YOU’LL DO
• Manage and optimize TikTok Shop storefronts across multiple brands
• Plan and execute creator campaigns including product seeding, commission bursts, livestream support, and paid initiatives such as GMV Max and Shop Ads
• Source, review, and deploy UGC to support paid, organic, and affiliate content strategies
• Host and support TikTok Shop live sessions to increase conversions and creator engagement
• Manage creator communities across Discord and other group channels
• Work with affiliate programs such as TikTok Shop and Shopify Collabs to drive activation and performance
• Collaborate with marketing and performance teams to optimize TikTok Ads
• Align creator pushes, promotions, and platform features for cohesive campaign execution
• Analyze creator performance, sales impact, and attribution to refine strategy
• Build strong creator relationships through clear communication, briefs, and performance support
WHAT YOU’LL BRING TO THE TABLE
• 2 to 4 years of experience with TikTok Shop, creator management, or short-form content strategy
• Strong understanding of UGC, TikTok trends, and performance-focused content
• Experience supporting livestreams and live selling activations
• Skilled in creator outreach, campaign planning, and relationship management
• Experience managing TikTok Ads including GMV Max and Shop Ads
• Comfort managing creator communities across Discord or group chats
• Highly organized, collaborative, and results-oriented
• Ability to interpret performance data and make strategic adjustments
• Strong communication skills for creators, partners, and internal teams
WHAT YOU’LL FIND HERE
• Benefits that matter including unlimited time off and healthcare coverage
• Learning from top experts in eCommerce and digital advertising
• A challenge that pushes you to grow and think bigger
• Access to leadership, industry specialists, and a supportive team
• The chance to make a meaningful impact in a fast-scaling organization shaping the future of digital commerce
Skills
Advertising ServicesAdvertising