Area Sales Manager
6 - 10 years
Cleveland, OH
$80k - $90k/year
Full-time
Remote
1 month ago
About the role
The Area Manager (AM) owns a defined geographic territory and is responsible for driving profitable revenue growth across pumps, parts, systems, and service; manage a balanced portfolio of resellers, service providers and end-user accounts; and maintain a disciplined, high-quality pipeline that consistently exceeds sales performance goals. Success requires strategic territory planning, structured account development, and a high level of accountability to top-line revenue, volume, margin, and execution.
The AM acts as a trusted advisor; leveraging technical knowledge, market insight, and value-based selling to expand market share and strengthen Becker’s position. This includes proactive price-increase discussions, leading with data, and ensuring Becker’s standards are upheld across authorized repair centers.
Responsibilities
Territory & Account Management
Sales Execution & Revenue Growth
Account Management and Development
Customer Engagement & Technical Support
Internal Collaboration & Compliance
Qualifications :
The AM acts as a trusted advisor; leveraging technical knowledge, market insight, and value-based selling to expand market share and strengthen Becker’s position. This includes proactive price-increase discussions, leading with data, and ensuring Becker’s standards are upheld across authorized repair centers.
Responsibilities
Territory & Account Management
- Own and drive growth within a defined geographic territory.
- Maintain a balanced portfolio of resellers, service providers and end-user accounts.
- Develop and execute annual business plans aligned with volume, margin, and market share-growth objectives.
- Identify, qualify and convert closed won target accounts through structured prospecting and disciplined follow-up.
Sales Execution & Revenue Growth
- Achieve and exceed revenue and profitability goals across pumps, parts, systems, and service offerings.
- Manage and grow a healthy sales pipeline; maintain accurate updates, activities, and forecasts in Salesforce.
- Prepare, present and follow up on quotes with urgency and professionalism, driving high conversion rates.
- Apply pricing and discount strategies effectively, protecting margins and reinforcing value.
Account Management and Development
- Expand national account relationships and identify new opportunities.
- Recruit, develop, and motivate resellers and distributors to strengthen coverage and volume.
- Support end users with application knowledge, solutions, and technical guidance.
- Manage authorized repair centers to Becker’s standards of service, responsiveness, and brand representation.
Customer Engagement & Technical Support
- Deliver a high-level customer experience grounded in responsiveness, preparation, and solution-based thinking.
- Provide application support, product recommendations, and technical guidance.
Internal Collaboration & Compliance
- Maintain accurate and timely records in Salesforce (contacts, activities, quotes, opportunities, account status, and potential).
- Strengthen alignment with internal teams across customer service, technical, operations, and marketing.
- Follow all corporate policies, administrative requirements, and communication expectations.
Qualifications :
- Bachelor’s degree or equivalent experience
- 3–5+ years of experience in industrial, mechanical, or technical sales (preferred)
- Strong territory-management, account-planning, and pipeline-development capabilities
- Proven ability to drive profitable growth and protect margin
- Strong verbal and written communication skills
- Proficiency in Salesforce, Microsoft Office Suite, and relevant business software
- High degree of professionalism, accountability, and self-management
- Ability to travel up to approximately 30%
- High-energy, results-driven sales professional with a strong customer-facing presence
- Hands-on, entrepreneurial mindset; treats the territory like a business and removes barriers to execution
- Trusted, accountable problem-solver who thrives in a fast-paced, performance-driven environment
- Growth-oriented, curious, and committed to continuous improvement in sales process and customer engagement
- Operates with discipline, preparation, and a data-driven approach to decision-making
Skills
Machinery ManufacturingSales