A strong team, capable of utilizing a deep well of experience and talent can make all the difference in finding the best way to communicate your message. 

The New Media Firm helps our clients find their power to persuade – giving them the tools to touch hearts, change minds and to motivate action. We are an experienced team that helps progressive political candidates, non-profits, and Labor unions make a difference.

Industry: Advertising Services
Company Size: 11-50 employees

The New Media Firm

Savvy Admin PROD

**Overview **

The New Media Firm (TNMF) is one of the country’s leading progressive media firms, working with candidates and organizations to connect with voters in the ever-changing media landscape, from television to digital. A pioneer of narrative messaging, TNMF uses the power of media to persuade, touch hearts, change minds, and motivate action.

TNMF knows the key to effective communication is authentic storytelling. Building a diverse team that accurately reflects the authentic stories we tell is imperative to our success. We believe our work is stronger when our team is representative of the diverse communities and cultures found in our storytelling. We strongly encourage women, Black, Latino, Hispanic, AAPI, indigenous people, LGBTQ+, people of all ages, disabled people, and veterans to apply.

We are seeking a digital media buyer to join our growing team. The ideal person will thrive in a collaborative setting, have an eye for detail, and enjoy working in a fast-paced environment. You’ll be part of a small, nimble, and creative team that is constantly seeking to innovate and reimagine digital communications in support of our progressive clients. Knowledge of both programmatic and direct buying is appreciated but not required for this position. We are looking for an individual who is curious about the latest digital advertising trends and wants to make a difference helping progressive political candidates and organizations.

**Key Responsibilities **

- Draft and review digital advertising plans that help clients reach their strategic goals, including helping clients define and measure success.

- Build out digital advertising plans on our DSP and place the related buys across multiple platforms with precision.

- Provide day-to-day monitoring on video, display, OTT, SEM, and paid social campaigns, including bid management, budget allocation, forecasting, performance monitoring, creative testing, keyword expansions, etc.

- Monitor and analyze paid digital trends, investigate irregularities in performance, identify strategic opportunities for improvement, and present recommendations to optimize and improve campaigns.

- Collaborate effectively and confidently with clients and colleagues.

**Skills and Qualifications **

- Must bring 2+ years of professional experience, including internships.

- Some knowledge of digital advertising - programmatic, OTT, and/or social.

- Has worked in and around teams of digital media buyers.

- Familiarity with the pieces of our tech stack - GCM, GTM, Basis, Facebook Business Manager, Google Ads, and Asana - or similar platforms is a plus.

- Experience working on political, advocacy, or union campaigns - and a knowledge of the strategies, tactics, goals, and timelines of running those campaigns is a plus.

**Salary, Benefits, and Location **

- Salary range for this position is $55K-$60K.

- 100% company-paid healthcare, vision & dental for employees and families.

- Generous holiday, vacation, and sick leave policies.

- Pre-tax commuter benefits.

- Company paid SEP IRA contributions.

- Training and professional development.

This position is in Washington, DC. The New Media Firm employees are currently working a hybrid schedule. To prioritize the health and safety of all employees, The New Media Firm employees are required to provide proof of up-to-date COVID vaccination. Some nights and weekends may be required to support our clients during high-volume times such as elections.

**To Apply **

To apply, submit a cover letter and resume online at https://grossmansolutions.applytojob.com/apply/

The cover letter should be concise, compelling, and outline the specific ways in which you would be a good fit for this position.

The New Media Firm is an equal opportunity employer committed to a diverse, inclusive, and equitable workplace. The New Media Firm does not discriminate based on race, color, creed, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, veteran status or any other protected category under local, state or federal law.

Digital Media Buyer

The world's largest tech brands trust the global team at Directive Consulting to bring their performance marketing campaign results to life. Directive's proven Customer Generation methodology has generated +$1B in revenue for clients in the last 10 years by blending best-in-class campaigns across Paid Media, SEO, Design, Strategy, RevOps, and Video. 

It's time for tech companies to stop guessing about marketing ROI and start predicting sales revenue with industry-leading financial modeling. Build a winning game plan with Directive.

You can find our talented team in the Americas, EMEA, and APAC!

Industry: Advertising Services
Company Size: 51-200 employees

Directive

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO, Performance Creative, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.

This role reports to the Associate Director and is a crucial part of the Paid Media team. The Paid Media Strategist works directly with our enterprise clients and runs point on communicating results, creating custom strategies, and executing Paid Media deliverables. In this role, you will gain experience creating high-performing Paid strategies for enterprise SaaS businesses.

- This role is listed internally as Account Strategist, Paid Media*

**Roles & Responsibilities**

- Oversee and lead a collection of Paid Media accounts

- Serve as direct support to client contacts

- Weekly communication with any vendors or operational partners to ensure we're aligned on tasks being assigned, work quality, and any improvements we can make to that dynamic

- Drive referrals via client relationships and professional network

- Build strategies for clients each quarter

- Have the ability to create, maintain, and optimize budgets for paid media campaigns across multiple channels

- Deeply understand client positioning and unique value propositions

- Confirm lead routing is accurate within a CRM

- Understand the value of Programmatic campaigns

- Responsible for personal productivity and utilization

- Work directly with Associate Director to ensure internal and client goals are being achieved

- Execute and optimize PPC advertising campaigns across multiple platforms including Google Ads, Facebook Ads, and LinkedIn Ads, focusing on keyword research, ad copywriting, and audience targeting to maximize ROI

**What You Offer**

- 3+ years experience working at a performance/digital marketing agency

- Experience working specifically with B2B SaaS/tech clients in an agency setting

- Deep expertise across paid search and paid social advertising campaigns, such as Google Ads, Facebook Ads, LinkedIn Ads and others

- Proficiency in using advertising platforms and tools such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager

- Strong understanding of PPC principles, including keyword research, ad copywriting, bid management, and campaign optimization

- Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance

- Ability to drive results and measure via OCT

- Proven and measurable success with mid-market or enterprise accounts

- A unique perspective on how to drive value for SaaS

- Ability to translate and articulate strategy and tell stories with data

- Equal parts competitive and curious; you’re a true problem solver

- You live on the cutting edge of the industry, always looking for opportunities to grow and share

- Ability to organize, prioritize and manage multiple projects simultaneously

- You’re quality-obsessed and have not lost your soul for advertising

- Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations.

- Travel to visit clients approximately once per year, per client or as needed

**What Success Looks Like**

- You encompass our core values through every interaction; internally and externally

- Effectively manage approximately five mid-tier and enterprise accounts

- Meet and exceed department level OKRs, such as client growth and goal attainment

- Build client trust and relationships that create consistent renewals

- Cross-sell services that align with client goals and objectives

- Clearly communicate results with client point of contact and executives

- Exceptional decision making, as it relates to strategic direction for accounts

**What We Offer**

🏠 We have a set living wage at Directive; The annual base salary range for this position based in the United States is $70,000- $95,000 USD with potential for bonus eligibility. This salary range is an estimate, and the actual salary may vary based on Directive's compensation practices, job related skills, and depth of experience.

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

**Benefits To Support The Whole Person**

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

**Work Environment Requirements**

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

**Additional Information**

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Paid Media Manager (Remote US)

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