We make you irresistible online with digital marketing, website design, and brand strategy for higher education institutions, B2B companies, and eCommerce. With 20+ years of experience and 100+ talented team members, we deliver time-tested, future-focused solutions for:

Paid Digital Media | SEO | Content Marketing | CRO | Video Marketing | Brand Storytelling | Web Development | Social Media Marketing | More |

You get:

More qualified online leads & sales | Full-funnel pipeline strategy | Omni-channel engagement | Results that matter

All with a bunch of the smartest, nerdiest people you’ll ever meet, and a collaborative, process-driven approach that keeps the wheels on the bus goin’ round and round.

We are a full service digital agency with certifications and advanced experience in:
- Front-end Web Development
- Back-end Web Development
- Application Development   
- SEO Strategy  
- Email Marketing 
- Marketing Automation
- Conversion Rate Optimization
- Brand Strategy
- UX/UI
- E-commerce
- Content Strategy
- Social Media Strategy
- PPC Advertising
- Sales Optimization
- Photography
- Videography

Industry: Advertising Services
Company Size: 51-200 employees

Vital Design

Savvy Admin PROD

Careers

PPC Specialist

Office Location Portsmouth, NH

Years of Exp 2+ Years

Salary Range $50k - $95k+

Apply Now

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We’re looking for a Pay-Per-Click (PPC) Specialist to join our incredible team of digital marketers. If you’re organized, understand business drivers, and possess the communication skills to develop and maintain close relationships with clients – then you’re exactly who we’re looking for to execute all our agency’s PPC management services.

We have both PPC Specialist and Senior PPC Specialist positions at Vital – compensation varies depending on experience.

**Responsibilities**

- Build highly targeted PPC campaigns (from scratch) across multiple channels.

- Manage multiple clients’ expectations, strategies, budgets, and conversions.

- Manage and maintain updates for large keyword lists.

- Have a clear understanding of clients’ conversion goals.

- Monitor performance based on goals, industry standards, and benchmarks.

- Daily management of multiple existing PPC accounts (bid adjustments, targeting updates, ad optimization, etc.).

- Perform research, analyze websites, document changes, and make decisions regarding optimization.

- Perform click-through rate, conversion, spend, and creative analysis to identify growth/optimization opportunities.

- Create monthly client reports.

- Attend weekly and monthly client calls to provide updates on campaign performance.

- Work closely with fellow team members to meet client goals.

**Skills & Requirements**

- At least 2 years experience creating and managing Google Ad campaigns (search and remarketing); Bing Ads management and Google Shopping experience is a plus.

- Ability to compile and analyze search data and metrics and make decisions regarding campaign direction.

- Advanced Excel skills.

- Familiarity with SEO and CRO best practices.

**Bonus Points, But Not Required**

- Google Ads Certification.

- Bing Ads Certification.

- Google Analytics Certification.

- Experience managing paid Facebook and Twitter campaigns.

- Experience using WordPress.

- Experience with Google Shopping Campaigns.

**Benefits**

- Competitive salary.

- Health benefits.

- Simple IRA.

- Flexible Work from Home Schedule:

- Fluid workday hours (we just ask that you find time for 8 hours of work).

- Freedom to choose a hybrid WFH and/or in-office schedule.

- Great Perks – Read all about ’em →

To learn more about us and apply for this position, go to our jobs page.

If this job opportunity sounds like you, we should chat. Make sure you include a cover letter that highlights why you want to work at Vital and your salary requirements.

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PPC Specialist

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