Sesame Workshop is the global impact nonprofit behind "Sesame Street" and so much more. For over 50 years, we have worked at the intersection of education, media, and research, creating joyful experiences that enrich minds and expand hearts, all in service of empowering each generation to build a better world. Our beloved characters, iconic shows, outreach in communities, and more bring playful early learning to families in more than 150 countries and advance our mission to help children everywhere grow smarter, stronger, and kinder. Learn more at www.sesameworkshop.org
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Sesame Workshop ist die gemeinnützige Organisation hinter der „Sesamstraße“. Seit über 50 Jahren verbindet sie weltweit Bildung, Medien und Forschung und kreiert Erlebnisse, die den Verstand bereichern und die Herzen erweitern – alles mit dem Ansinnen, jede Generation zu unterstützen, eine bessere Welt aufzubauen. Die beliebten Charaktere, kultigen Shows, lokalen Projekte und vieles mehr vermitteln auf spielerische Weise frühe Bildung für Familien in mehr als 150 Ländern. Die Mission von Sesame Workshop ist es, Kinder überall auf der Welt zu unterstützen, zu klugen, starken und sozial kompetenten Persönlichkeiten heranzuwachsen. Erfahren Sie mehr unter www.sesameworkshop.org

Industry: Medienproduktion
Company Size: 2–10 Beschäftigte

Sesame Workshop Europe

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Manager, Brand Marketing

Marketing & Communications | Hybrid in New York, NY | Full Time | From $81,000 to $98,000 per year

**Job Description**

**About Sesame Workshop**

Sesame Workshop is the global nonprofit behind Sesame Street and so much more. For over 50 years, we have worked at the intersection of education, media, and research, creating joyful experiences that enrich minds and expand hearts, all in service of empowering each generation to build a better world. Our beloved characters, iconic shows, outreach in communities, and more bring playful early learning to families in more than 190 countries and advance our mission to help children everywhere grow smarter, stronger, and kinder. Learn more at www.sesame.org and follow Sesame Workshop on Instagram, TikTok, Facebook, and X.

**Job Summary**

The Brand Marketing, Manager, is a responsible for executing plans and developing content to elevate Sesame Street’s reach, relevance and revenue. They will support program, distribution, and partner-related needs, including marketing campaign and asset development, franchise planning, media integrations and overall brand management. They will also actively support marketing production needs, pre through post-production. The Brand Marketing Manager is a member of the Brand Marketing team and reports into the Senior Director, Brand Marketing.

**Responsibilities**

The Brand Marketing Manager is a responsible for executing plans and developing content to elevate Sesame Street’s reach, relevance and revenue. They will support program, distribution, and partner-related needs, including marketing campaign and asset development, franchise planning, media integrations and overall brand management. They will also actively support marketing production needs, pre through post-production.

**Required Qualifications**

- Support Media Integrations (collaborative productions for key moments in sports, pop culture, music etc.) – including budgeting, scheduling, coordinating travel and talent logistics, and script reviews

- Manage launch campaign materials for base brand Sesame Street, specials, and spin-offs for multiple distribution partners such as Netflix and PBS Kids

- Work closely with Production and Brand Creative to develop branding and creative assets such as title treatments and key art.

- Manage roll out calendar for owned, earned, paid and partner marketing campaign/launches

- Support review of licensed product and marketing materials

- Manage on-going franchise calendar

- Support creation of trade show materials, sales collateral and presentations and marketing sizzles

- Manage and oversee marketing asset library, including presentations, videos, raw video footage, and phot

- Support creative concept development for marketing and social campaigns, including celebrity driven scripts, integrations and parody content.

- Leverage research and data to support marketing strategies that will engage kids and families

**Preferred Qualifications**

- Bachelor’s degree or equivalent work experience

- Minimum of 5 years of marketing experience; expertise in production and/or media a plus

- Ability to handle multiple tasks simultaneously and prioritize deadlines

- Excellent verbal, communication, and organizational skills

- Expertise in applicable applications and tools such as Microsoft Office and project management software. Expert skills in PowerPoint

**Sesame Workshop Hybrid Work Policy**

This position is based at our headquarters office in New York (Manhattan) at 1900 Broadway, New York, NY, and follows a hybrid work model. In-office requirements vary by role and employee group, and currently range from two to five designated in-office days per week.

**Pay Transparency Policy Statement**

As a federal contractor, Sesame Workshop follows Pay Transparency and non-discrimination provisions as guided by the U.S. Department of Lab

**Equal Opportunity Employment (EOE) Statement**

Sesame Workshop is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, ethnicity, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, predisposing genetic characteristics, pregnancy-related condition, familial status, domestic violence victim status, or protected veteran status and will not be discriminated against on the basis of disability.

**PSEA Statement**

Sesame Workshop is an equal-opportunity employer. All employment decisions are based on the business needs, job requirements & suitability of the candidate. Sesame Workshop strictly follows the Child Safeguarding Policy, and the Anti-Trafficking in Persons Policy. These have been developed to ensure the maximum protection of program participants from exploitation and to clarify the responsibilities of Sesame Workshop staff, consultants, visitors to the program and partner organization, and the standards of behavior expected from them.

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Manager, Brand Marketing

We are Uber. The go-getters. The kind of people who are relentless about our mission to help people go anywhere and get anything and earn their way. Movement is what we power. It’s our lifeblood. It runs through our veins. It’s what gets us out of bed each morning. It pushes us to constantly reimagine how we can move better. For you. For all the places you want to go. For all the things you want to get. For all the ways you want to earn. Across the entire world. In real time. At the incredible speed of now.

The idea for Uber was born on a snowy night in Paris in 2008, and ever since then our DNA of reimagination and reinvention carries on. We’ve grown into a global platform powering flexible earnings and the movement of people and things in ever expanding ways. We’ve gone from connecting rides on 4 wheels to 2 wheels to 18-wheel freight deliveries. From takeout meals to daily essentials to prescription drugs to just about anything you need at any time and earning your way. From drivers with background checks to real-time verification, safety is a top priority every single day. At Uber, the pursuit of reimagination is never finished, never stops, and is always just beginning.

Industry: Internet Marketplace Platforms
Company Size: 10,001+ employees

Uber

**About The Role**

Uber's regional marketing teams play a critical role when it comes to establishing deep connections with the markets and communities we operate in today. Representing the frontline of our business, regional marketers work closely with cross-functional regional stakeholders (Comms, Policy, Ops and CommOps) to bring our products and brand strategy to life in-market. They work closely with regional program management teams (where applicable) and global stakeholders to define regional priorities in alignment with global priorities, owning region-specific marketing efforts.

We are looking for a Brand Marketing Manager role that will focus on experiential marketing efforts on Postmates, but will also span across general marketing and co-marketing efforts as well. This individual will be charged with developing and leading high growth, culturally-relevant activations, brand and co-marketing campaigns with strategic merchant partners.

**What You'll Do**

-  Tap into multiple areas of marketing - experiential, brand, partnerships, media, measurement, CRM, retail to develop and execute strategic campaigns tied to business and merchant objectives

-  Act as a primary marketing POC to collaborate with internal teams and stakeholders (Sales, Ops, Comms, Media, CRM, Creative) to develop and execute marketing strategies to drive brand and business growth

-  Develop a deep knowledge of our strategic merchant partners to intimately understand which to prioritize in marketing efforts and how to build campaigns that benefit both our business and theirs

-  Partner with external agencies and our strategic restaurant partners to develop and execute on high-impact, culture-shaping marketing campaigns

-  Build innovative, culturally resonant and memorable brand experiences/activations that consider equally the consumer experience on-the-ground, and a larger go-to-market to amplify via digital and social channels

-  Deliver best in class thought-partnership, account management and project management

-  Identify contextual and relevant marketing opportunities aligned with business priorities & strategic partner priorities (major events, partnerships, seasonal moments, etc) and deliver campaigns or activations against them.

-  Development of high-impact, demand-driving tactics across owned CRM channels

-  Ensure alignment and timing of brand-marketing activities with larger regional brand strategy and campaign execution

**Basic Qualifications:**

-  5+ years of generalist marketing experience, preferably in a fast-paced oriented environment either brand or agency side.

-  Experience developing and executing holistic partnership/marketing strategies and end-to-end campaigns

**Preferred Qualifications:**

-  Brand marketing, experiential marketing and/or agency experience with budget accountability, ideally within a major household brand.

-  Experience and fluency with media, meaning you can strategically evaluate media channels, spend levels, reach and frequency and targeting to develop GTM plans.

-  Expertise in developing branded activations and experiential marketing campaigns

-  Strong business acumen; structured thinker with project management skills and attention to detail

-  Ability to gather and analyze data to build reasoned strategies, measure effectiveness and inform future learnings

-  Good relationship management skills, as you will engage with partners across several different functions, global marketing colleagues, and stakeholders at merchant brands in order to be successful

-  Effective communication skills - both written and verbal - to entrust yourself as a reliable partner with merchant partners, and share plans internally and externally for alignment

-  Ability to bring to life the Postmates brand in a way that is both consistent with our global brand positioning but also meaningful to local culture and customs

-  A strong customer-centric mindset - you are always thinking about how our customers interact with the brand

-  The ability to take the initiative in a constantly-changing work environment and a willingness to adopt a generalist mindset

-  Track record of driving business success through Marketing, with a focus on ensuring creative and media plans align to our target audience

-  Fluency across the marketing mix - both in brand-building and direct response

-  Deep knowledge of CRM, including how to effectively speak to consumers and design creative for owned channels

-  On the pulse of culture, with the ability to identify and evaluate cultural opportunities and use them to develop breakthrough campaigns

For New York, NY-based roles: The base salary range for this role is USD$132,000 per year - USD$147,000 per year. You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits. More details can be found at the following link https://jobs.uber.com/en/benefits., For New York, NY-based roles: The base salary range for this role is USD$132,000 per year - USD$147,000 per year. You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits. More details can be found at the following link https://jobs.uber.com/en/benefits.

Brand Marketing Manager, Postmates

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