Caesars Entertainment, Inc. is the largest casino-entertainment Company in the U.S. and one of the world's most diversified casino-entertainment providers. Since its beginning in Reno, NV, in 1937, Caesars Entertainment, Inc. has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment, Inc.'s resorts operate primarily under the Caesars®, Harrah's®, Horseshoe®, and Eldorado® brand names. Caesars Entertainment, Inc. offers diversified gaming, entertainment and hospitality amenities, one-of-a-kind destinations, and a full suite of mobile and online gaming and sports betting experiences. All tied to its industry-leading Caesars Rewards loyalty program, the Company focuses on building value with its guests through a unique combination of impeccable service, operational excellence and technology leadership. Caesars is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. 21+Gambling Problem? Call 1-800-GAMBLER or text 800GAM. For more information, please visit. www.caesars.com/corporate.

Caesars Entertainment promotes a collaborative culture where accountability, passion, and idea sharing create a foundation for innovation and continuous improvement in the casino entertainment industry. 

Caesars is always looking for intellectually-curious professionals who are aligned with our values, motivated by meritocracy, and inspired by our commitment to our guests, team members, communities, and environment. Learn what it’s like to join a diverse by design team at Caesars Entertainment and check out our open jobs.

Industry: Hospitality
Company Size: 10,001+ employees

Caesars Entertainment

Savvy Admin PROD

**Job Description**

The Digital Analytics Manager plays a leadership role in executing the Caesars Entertainment Strategic Analytics mission of providing world-class analytical support, delivering insights that drive profit, and serving as a trusted business partner to operational areas including Marketing, Digital, Operations, and Hospitality. In addition to supporting enterprise analytics initiatives, this role partners closely with digital marketing, product, and loyalty teams to analyze digital campaign performance, customer journeys, website and app engagement, and online customer behavior. The Manager will leverage digital analytics, customer insights, and segmentation strategies to help optimize digital experiences, improve acquisition and retention efforts, and drive measurable business impact. This position is ideal for someone with a strong background in digital analytics, customer behavior analysis, or marketing technology, who enjoys translating complex data into actionable strategies that support digital performance and customer growth.

**Responsibilities**

- Build productive business relationships with Senior leaders in the organization; leverage these relationships to develop and refine requests for analyses and to identify business opportunities. Drive realization of these opportunities through analytics and creative solutions. Help junior analysts to prioritize analyses based on business/profit impact

- Partner with marketing and loyalty program leaders to analyze direct marketing offers and customer campaigns, providing insights into marketing performance, customer behavior, and campaign effectiveness

- Conduct in-depth analysis of marketing initiatives and promotional strategies, including evaluating test results and identifying opportunities to improve marketing performance and customer engagement

- Conduct and oversee objective, rigorous analytics to help the business improve profitability, operational processes, and customer service with minimal guidance from management – e.g., identification and evaluation of revenue growth opportunities, resource optimization, optimal investment mix, competitive market dynamics, customer behavior, and pricing optimization. Ensure that analyses conducted by junior analysts are rigorous and accurate

- Distill vast datasets into actionable insights and recommendations that guide decisions and strategies. Develop presentation materials that synthesize analyses into a format ready for senior management consumption and assume a leadership role in communicating analysis findings clearly, concisely and compellingly to senior management, in both verbal and written formats. Assist junior analysts in structuring and executing their analytics and in developing presentation materials suitable for distribution to senior management clients

- Help to drive discussions with senior clients and the development, implementation and evaluation of strategic projects

- Design and deliver reporting for operating departments to provide senior leaders visibility into trends and business performance drivers

- Use technology (e.g., SQL, R, Tableau, Google BigQuery, Python) to develop analytics and reporting tools; lead integration of new technologies and tools into the department’s processes

- Work as a change agent to identify and execute improvements that drive material efficiencies in processes and reporting

- Lead and/or contribute to large-scale cross-Analytics team projects

- Drive training, on-boarding, and development of junior analysts in technical skills, tools & processes. Help them to develop their critical thinking skills, analytical techniques, and business acumen

- Analyze customer segmentation trends, CRM data, and loyalty program performance to identify opportunities for optimizing marketing strategies and improving the effectiveness of customer offers

- Serve as a key analytics partner to marketing teams by translating complex analytical findings into actionable recommendations that support more effective marketing decisions

**Qualifications**

- Must be 21 years of age or older

- Bachelor's degree from an accredited four-year college

- 3+ years of professional work (or equivalent experience)

- Demonstrated business acumen for the Casino industry; can articulate the fundamental drivers of business performance

- Very strong quantitative and analytical skills, with a track record of driving measurable business outcomes through well-structured and communicated analyses

- Advanced skills in SQL, with experience using data visualization tools such as Tableau or Microstrategy. Proficient in Microsoft Excel and PowerPoint as well as experience working with tools such as Google BigQuery, or other database environments. Familiarity with programming languages such as Python or R is a plus.

**Additional Requirements**

- Exceptional critical thinking, problem solving, and written and verbal communication skills. Comfort in articulating complex information and analyses to a variety of audiences – able to effectively communicate analyses, conclusions, and recommendations to business partners, and influence decisions and strategies

- Strong interpersonal, communication and consensus building skills; able to develop and manage relationships with senior stakeholders

- Ability to manage multiple projects simultaneously, prioritize work for junior analysts, and meet deadlines while consistently delivering consistently accurate and high-quality work

- Demonstrated leadership skills including project management, time management, coaching and innovation; ability to motivate the team and promote teamwork

- Ability to uphold and demonstrate the highest level of integrity

**About Us**

At Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework.

Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values – Together We Win, All In On Service and Blaze the Trail – every day. Our mission, “Create the Extraordinary”. Our vision, “Create spectacular worlds. That immerse, inspire and connect you. We don’t perform magic; we create it with excellence. #WeAreCaesars”. If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities.

Analytics Manager, Digital Analytics - Corporate (Las Vegas)

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