Since 2006, West Shore Home has continued to change the face of home improvement at the intersection of quality and convenience. Built on a foundation of integrity and innovation, we are committed to providing our customers with a new kind of home improvement experience - one that accommodates their needs and keeps in step with their fast-paced, modern lives.
 
What started as a local window & door replacement company in a small Pennsylvania suburb has grown into a technology-enabled home improvement powerhouse with nearly 3,000 employees across 21 states. With continued national expansion plans, we have committed ourselves to staying true to our roots with a customer-first mindset and an employee-centric culture.
 
While diverse in experience and background, we are tied together by one common goal - to become the America’s Most Admired Home Remodeling Brand®. By living out our core values and Bringing Happiness to Every Home®, each day sets us one step closer to an unrivaled customer experience across the country.
 
The foundation of our employee experience is our commitment to trust, respect, and mutual accountability while always challenging ourselves to Get Better Every Day. In recognizing your skills, experience, and character, we want you to help us Raise the Bar.

Industry: Construction
Company Size: 1,001-5,000 employees

West Shore Home

Savvy Admin PROD

**Position: Copywriter**

**Location: Mechanicsburg, PA (Onsite)**

**Schedule: Monday-Friday, 8:00AM-5:00PM (Full-Time)**

**Who We Are**

West Shore Home is a technology-driven and industry-leading home improvement company specializing in high-quality and convenient remodels of Bathrooms, Windows, and Doors. West Shore Home operates in over 40 locations nationwide and is home to over 3,000 employees!

**Purpose Of Position**

As a Copywriter at West Shore Home, you will support the full spectrum of the company's content needs, from TV and video scripts to digital and web copy, social media content, internal communications, and campaign concepting. The Copywriter collaborates closely with designers, videographers, and the Senior Manager of Creative Services, while also partnering with internal stakeholders across marketing, communications, and other departments to ensure messaging is consistent, accurate, and strategically aligned with business goals.

**Key Role Accountabilities**

- Concept and write scripts for TV commercials, video productions, and other broadcast or digital media content in collaboration with the Creative Services team.

- Develop copy for web pages, landing pages, and digital advertising that is optimized for clarity, brand voice, and audience engagement.

- Manage multiple writing projects simultaneously, meeting deadlines within a high-volume production environment.

- Write and edit content for internal communications including company-wide emails, intranet articles, and employee-facing campaigns, adhering to Smart Brevity principles.

- Collaborate with graphic designers and videographers to ensure written and visual elements are cohesive and on strategy.

**Minimum Requirements**

- Bachelor's degree in English, Communications, Journalism, Marketing, or a related field preferred.

- Minimum 4 years of professional copywriting experience, with a portfolio demonstrating work across multiple channels including broadcast, digital, and social media.

- Proficiency in Microsoft Office / M365 required; familiarity with project management tools (such as Asana or Monday.com) and AI writing tools (such as ChatGPT) preferred.

**Benefits**

- Comprehensive Health Insurance options (Medical, Dental, Vision, Accident, Life, Critical Illness, Short and Long-Term Disability)

- 401(k) Retirement Plan with company match

- HSA plan with company match

- Paid holidays and paid time off (PTO)

- Employee Referral Program

- Employee Discount Program

- Paid training and unlimited professional growth potential

**Culture And Community**

We believe that when employees feel valued and supported, they perform at their best. Our dedication to fostering a strong, value-driven culture has consistently earned us the ~~Top Workplaces USA ~~ award as one of the nation’s top employers, including recognition in Leadership, Purpose & Values, and Compensation & Benefits.

West Shore Home strives to Bring Happiness to Every Home® and that goes beyond our customers and employees. We support positive change in our communities by volunteering, giving back, and supporting nonprofits that make a difference. Learn more here: https://westshorehome.com/community/

It is the policy of West Shore Home to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. All employees are subject to a pre-employment screening process including a background check and drug screen. In addition, we will provide reasonable accommodations for qualified individuals with disabilities. If you require reasonable accommodation in completing the application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to your recruiter.

Copywriter

Since 1950, we have been dedicated to helping our members plan for the future, build smarter financial habits and afford more of the things they love. 

From our humble beginnings with a small desk and counter outside the personnel office at the Naval Supply Depot in Mechanicsburg, PA, we have grown to nearly 60 branches across 11 counties. 

Everything we do is in the best interest of our members and communities. We are here to help members thrive and support the communities we serve. We offer a full suite of financial tools and services designed to meet our members' financial needs.

Industry: Banking
Company Size: 1,001-5,000 employees

Members 1st Federal Credit Union

**Overview**

When you join the Members 1st team, you become part of something much bigger than a credit union. You become part of our faM1ly—a tight-knit bunch with big dreams and even bigger values. It is an exciting time for us as we continue to grow, and we hope that you will choose to grow along with us. Wanting the absolute best for our associates means more than just competitive pay. It means fantastic healthcare, paid benefits, opportunities for professional advancement and work-life balance - and best of all, a place where you are accepted and respected for your individuality.

**Responsibilities**

The Content Writer is responsible for independently developing high-quality, engaging and strategically aligned content that supports the credit union’s marketing, brand and business goals. This role creates and refines content across multiple formats and channels including website pages, blogs, email campaigns, social media and traditional and digital marketing initiatives while ensuring accuracy, consistency and brand alignment.

Reporting to the Content Team Lead, the Content Writer partners closely with marketing, creative and subject matter teams to execute content strategies, contribute ideas and optimize content based on performance insights. This role requires strong writing and editing skills, sound judgment and the ability to manage multiple projects with limited oversight.

**Key Responsibilities Include But Are Not Limited To**

-  Independently write, edit and proofread content across traditional and digital marketing channels, including websites, blogs, emails, social media and omnichannel campaigns

-  Ensure all content adheres to brand voice, tone, messaging frameworks and AP Style guidelines

-  Apply SEO best practices and audience insights to improve content effectiveness and reach

-  Collaborate cross-functionally with designers, marketers and stakeholders to develop content that supports campaign and business objectives

-  Manage assigned projects and deadlines with minimal supervision

-  Revise and optimize content based on feedback, data and performance metrics

-  Contribute ideas to content planning, editorial calendars and ongoing content strategy discussions

-  Lead or support content audits, updates and large-scale content initiatives as needed

-  Serve as a reliable execution partner to the Content Team Lead, escalating risks or gaps proactively

**Skills**

-  Strong writing, editing and storytelling skills across multiple content formats

-  Advanced knowledge of AP Style

-  Excellent attention to detail and quality control

-  Ability to adapt voice, tone and messaging for different audiences and channels

-  Solid understanding of SEO, digital content best practices and performance-driven content

-  Experience working in content management systems and project management tools

-  Strong organizational skills with the ability to manage multiple priorities

-  Effective communication and collaboration skills

COMPETENCIES

-  Accountability and self-management

-  Communication

-  Effective knowledge

-  Innovation and problem-solving

-  Teamwork and leadership

WORKING CONDITIONS/PHYSICAL DEMANDS

-  Ability to communicate effectively in English, both orally and in writing

-  Visually able to perform activities such as preparing and analyzing data and figures, viewing a computer terminal, and extensive reading

-  Ability to sit for extended time periods

-  Sufficient manual skill for operation of PC keyboard and other standard office equipment

-  Ability to travel, including occasional overnight travel

-  Ability to exert minimum amounts of force occasionally to lift, carry, push, pull or move objects

**Qualifications**

3-5 years of related experience

**Does this position require a valid Drivers License?**

No

**Education Level**

General and business knowledge equivalent to a bachelor's degree

**Certifications**

None

**About Us**

At Members 1st, we look for individuals who will show up as their whole self because we value diversity, inclusion, and belonging, as well as people who believe in the philosophy of, WE>me. To be sure you align with our company mission, vision, values and culture reference the information below.

Company Culture is at Our Core

If there is one concept, we want you to understand about us, it is this. WE. It is a simple little word but means everything here. We think as one. One faM1ly. One community. One place where everyone belongings. Everything we do is in the best interest of all of us.

What WE Believe

Our Missions: WE serve our members, associates, and communities through support, empowerment, and meaningful relationships.

Our Vision: WE are growing our faM1ly by delivering everything they need to live well financially, through all life’s moments and milestones.

Our Values: WE deliver unparalleled experiences through a culture of WE. WE > me. WE are servant leaders- at work and in the communities we serve. WE are financially safe and sound stewards of members dollars. WE are faM1ly.

Join a company that grows with you - personally and professionally

**Equal Opportunity Employer**

Members 1st provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

**Compensation Overview**

We are excited to offer a competitive salary for this position. This figure serves as the entry point in our salary range, and there is potential for the actual salary to be higher based on a variety of factors, such as your experience, skills, education, and location. We believe in recognizing and rewarding talent, so our compensation packages are thoughtfully designed to reflect the unique qualifications and contributions of each candidate.

**The Minimum Salary For This Position Is**

$52,000+/yr

**Certifications**

None

Content Writer

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