PT Talenta Eksekutif Asia is a recruitment ecosystem helping companies expand their hiring possibilities through expert recruiters, multiple hiring channels, and a network of 1,500+ recruiters globally. Since 2020, we have supported companies across 50+ industries, assisting startups to global enterprises in finding the right talent more effectively through executive search, talent sourcing, and scalable recruitment solutions designed to strengthen and accelerate company hiring capabilities. Hiring Expanded.

Industry: Business Consulting and Services
Company Size: 51-200 employees

PT Talenta Eksekutif Asia

Savvy Admin PROD

**Open to candidates across the US - Any nationality residing in the US with a US visaWork From Anywhere (WFA)**

**Client Overview**

Our client is a globally established industrial automation and packaging machinery manufacturer specializing in intelligent paper cup machines and fully automated container production systems. With strong engineering capabilities, advanced robotics integration, and an expanding international footprint, the company supports large-scale food packaging manufacturers and industrial production companies worldwide.

To strengthen its North American market presence, the company is expanding its regional marketing operations within the United States. The organization operates in a fast-paced, growth-driven environment focused on combining industrial technology with localized commercial strategies to accelerate brand visibility and enterprise customer acquisition.

**Job Role**

The Foreign Marketing Specialist – US Market will lead localized digital marketing initiatives and regional brand-building activities across the United States market. The role is responsible for executing B2B marketing campaigns, supporting exhibition and event operations, producing localized technical content, and strengthening the company's digital presence across North America.

This position requires a highly creative yet analytical marketing professional with experience handling industrial, manufacturing, or automation-related products. The successful candidate will play a key role in transforming complex machinery solutions into engaging commercial campaigns that support regional sales growth and dealer network expansion.

**Key Responsibilities**

-  Execute localized digital and offline marketing campaigns targeting the US industrial and manufacturing sectors.

-  Manage regional social media channels, website content updates, SEO optimization, and email marketing activities.

-  Develop localized B2B marketing materials including brochures, technical presentations, videos, graphics, and case studies.

-  Support planning and execution of industrial exhibitions, trade shows, technical seminars, and distributor events.

-  Coordinate closely with regional sales teams and headquarters to align branding and campaign strategies.

-  Monitor campaign performance metrics and prepare analytical reports with optimization recommendations.

-  Maintain consistency of brand identity across all North American marketing channels.

-  Conduct market research on competitors, customer trends, and industrial market developments.

**Requirements**

-  Bachelor's Degree in Marketing, Communications, Digital Media, or related fields.

-  Minimum 3–5 years of experience in Digital Marketing, Brand Management, or B2B Marketing roles.

-  Prior experience handling industrial automation, manufacturing equipment, packaging machinery, or engineering-related products is highly preferred.

-  Strong capability in multimedia content creation including video editing, graphics, presentations, and technical marketing materials.

-  Good understanding of SEO, CMS platforms, email marketing systems, and social media management tools.

-  Strong analytical mindset with the ability to interpret marketing performance data and campaign effectiveness.

-  Able to manage multiple projects simultaneously in a fast-paced corporate environment.

-  Professional fluency in English is mandatory; Mandarin proficiency is a strong advantage.

Job code: #662

Regional Sales Specialist – Food Packaging Machinery - Chinese Speaker

Our team at Dal-Tile LLC, a subsidiary of Mohawk Industries, manufactures, distributes and markets high-quality ceramic tile and natural stone products. We are the largest ceramic tile manufacturer in the U.S. and one of the largest tile manufacturers in the world, employing over 10,000 associates! When you join Dal-Tile, you become a part of a culture that’s about serving customers exceptionally. Our customers are tile contractors, interior designers, architects, homebuilders and more. We have a shared passion for being their number one resource, to help them grow their businesses.

We go to market with the three strongest brands in our industry — Daltile, American Olean, and Marazzi. Each brand offers a comprehensive line of fashionable, high-quality tile products in a range of colors, textures and finishes. We’re not just selling incredibly stylish tile products, we’re helping to build our customers’ livelihoods — and that’s an incredible responsibility.
Customer loyalty is the key to our success and in providing customers with the best value, we grow successful careers here. Join us!

Industry: Wholesale Building Materials
Company Size: 10,001+ employees

Dal-Tile LLC

Join the largest manufacturer of tile and natural stone in the United States and watch your career stand out with Dal-Tile, a subsidiary of Mohawk Industries.

Our close-knit team of dedicated professionals has made us the success we are today. In exchange for their hard work, we support our people with a family-friendly work environment, a commitment to promoting from within, unique benefits that go beyond just medical and dental, and a belief that every employee deserves a productive life outside of work. If this sounds outstanding to you, take the first step forward and explore a career with Dal-Tile.

The **Digital Marketing Specialist ** supports the execution of digital marketing strategies designed to drive traffic, improve search visibility, and generate high-quality leads. This role plays an important part in managing both **paid and organic search initiatives ** , including campaign planning, performance optimization, and analytics.

Working closely with marketing, creative, and web teams, the Marketing Specialist will help execute digital campaigns across platforms such as **Google Ads, Meta, and Bing ** , while ensuring search marketing efforts align with brand and business goals.

**Key Responsibilities**

**Paid Search & Digital Campaign Management**

- Plan, build, and optimize paid search campaigns across platforms including Google Ads, Meta, and other digital advertising channels.

- Manage and monitor paid search and paid social campaigns to ensure performance and budget efficiency.

- Conduct A/B testing to improve ad copy, creative, targeting, and overall campaign performance.

- Track and report on key performance metrics including CTR, CPC, conversion rate, ROAS, and CPA.

**Search Engine Optimization (SEO)**

- Conduct keyword research to support both paid and organic search strategies.

- Assist with on-page SEO optimization including meta tags, headers, image alt text, and internal linking.

- Ensure SEO best practices are implemented across blogs, landing pages, and product pages.

- Monitor website performance using tools such as Google Search Console and BrightEdge.

**Data Analysis & Performance Reporting**

- Work with analytics teams to analyze campaign performance and identify actionable insights.

- Support reporting efforts by maintaining dashboards and performance tracking tools.

- Partner with web developers to ensure proper tracking, tagging, and campaign attribution.

**Cross-Functional Collaboration**

- Collaborate with creative and brand teams to develop effective digital ad content aligned with campaign goals.

- Support integrated marketing campaigns by aligning SEM tactics with broader marketing initiatives.

- Facilitate internal requests and ensure campaign deliverables are executed on schedule.

- Perform other duties as assigned.

**Required Education & Experience**

- Bachelors degree in Marketing, Business, Communications, or a related field, or equivalent experience.

-  24 years of digital marketing, SEM, or related experience.

- Experience working with digital marketing tools and platforms such as Google Ads, Meta Ads Manager, and Bing Ads preferred.

- Experience with Google Analytics, Google Tag Manager, and reporting dashboards preferred.

- Google Ads certification is a plus.

**Competencies**

- Strong understanding of digital marketing practices, SEO strategies, and paid search advertising.

- Analytical mindset with strong attention to detail and performance measurement.

- Excellent communication, organization, and problem-solving skills.

- Ability to manage multiple projects and prioritize tasks in a fast-paced environment.

- Demonstrates professionalism, integrity, and discretion when handling sensitive information.

- Proficient in Microsoft Office Suite .

We offer competitive salary and a comprehensive benefits package, career opportunities, and an environment of creativity and growth. Examples include: Company Match on 401k,Employee Purchase Discount, and Tuition Reimbursement.

Dal-Tile is a proud supporter of our U.S. military, veterans and their families - Thank You for Your Service!

Active military, transitioning service members and veterans are strongly encouraged to apply.

Mohawk Industries, Inc. is an Equal Opportunity Employer including disability/veteran committed to an inclusive workplace and a proud Drugs Dont Work participant.

**Job Type ** Professional Opportunities

**Req ID ** 91147

DIGITAL MARKETING SPECIALIST

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